Men are less likely to open their wallets when shopping for food, preferring to rack up the bargains instead, according to research into consumer habits.

The advertising industry’s lack of interest in old people reflects a societal failing, says John Hearne.

NEWSPAPER advertising sales hit €331 million in 2005, an increase of 15% over 2004.

Advertising and media group WPP forecast revenues growth ahead of the rest of the market today.

CONTRARY to what a famous pop song of the late 1970s might suggest, MP3s rather than video may have killed the radio star.

A SURGE in advertising sales at the Irish Examiner helped fuel a 20% increase in first-half advertising revenue in the country’s major national newspapers.

AN increase of 13.5% in spend pushed advertising in national newspapers to a record €287 million in 2004.

Ireland will switch its €50 million advertising account from McCann Erickson & Universal to J Walter Thompson and Mindshare.

ADVERTISING in Irish newspapers got a welcome shot in the arm in the final quarter of 2003.

ADVERTISING spend in national newspaper titles made a dramatic recovery in the second half of last year but still fell 5.9% to €254 million for the year, figures released yesterday reveal.

NEWSPAPER advertising revenue dropped 12% in the first six months of the year from a record €151m in 2001 to €133m.