Films whet global foodies’ appetites
Frank Hederman’s Belvelly Smokehouse in Cobh is featured in the first of a number of new online films produced for Tourism Ireland.
The series of videos is part of a move to promote some of the island’s food gems.
According to Tourism Ireland, the films chart the story of various products from the sea or field to plate and meet the passionate artisan producers who create them along the way.
Mr Hederman is one of the country’s many traditional smokehouse producers but, significantly, his is the oldest in the country.
His products are available from the English Market and include smoked organic salmon, silver eels, mackerel, and haddock.
In the film, he takes the viewer on a journey around Cobh and demonstrates fish-smoking techniques used through the generations.
The artisan producer speaks about the wonderful salmon resource and suggests the Irish landscape is “at the heart of what we create”.
Tourism Ireland is hopeful the online films will help entice foodies from around the globe.
Niall Gibbons, chief executive of Tourism Ireland, said: “The island of Ireland is increasingly becoming known for its cuisine, with a reputation for high quality, natural products used in both traditional and innovative dishes.”
“Food is such a vital component of the holiday experience nowadays, with travellers becoming more and more discerning about food and where they eat. Gastronomy and the extremely high quality of our food is one of the key themes being promoted by Tourism Ireland worldwide this year. “The fact it is possible to enjoy excellent cuisine, and enjoy rich cultural and heritage, very much appeals to our overseas visitors, so it makes sense for us to highlight the island of Ireland as a superb food tourism destination.”
-
