Organisation: Onside Sponsorship

A COMPREHENSIVE SERIES OF ARTICLES ON THIS TOPIC

John Trainor: “I think for now both sides of the relationship as in the sponsors and the rights holders are trying to frame the approach that they’ll use to gauge the impact on value”

gaa

TV key for behind closed door GAA games - Trainor

Televising games that take place behind closed doors will be vital for GAA’s sponsorship revenue should they go down that route, according to industry expert John Trainor.

golf

John Gleeson: Lahinch is still box office without Holywood star

rugby

Poll makes O’Driscoll all the rage for 2014

gaa

Cork give Chill premium return on investment

rugby

Rugby and GAA will win big in 2013, says survey

rugby

Munster fan Moriarty gets immediate result

No ‘TMO’ planned for Hawk Eye at Croker

The GAA’s Hawk Eye will not follow rugby’s television match official (TMO) style when it is given its debut in Croke Park in June.

Thu, 01 Mar, 2012

O'Driscoll most popular among sponsors - survey

Ireland rugby star Brian O'Driscoll is the most popular choice among sponsors, according to a new survey.

Tue, 24 Jan, 2012

Advertisers tee up McIlroy

RORY McILROY’S US Open hasn’t just captivated the sporting public, the business world looks set to fall head over heels for the Holywood star.

Sat, 25 Jun, 2011

Holywood star’s box-office potential can reap ‘half a billion’

RORY McILROY is set tobecome one of the highest paidsportsmen on the planet after his US Open victory.

Tue, 21 Jun, 2011

O’Driscoll ‘most admired star’

BRIAN O’DRISCOLL has retained his title as Ireland’s most admired sports star, according to a survey undertaken by marketing consultants, Onside Sponsorship.

Tue, 28 Sep, 2010

Counties facing fight for sponsors

THE impact of the economic downturn on the GAA is to the fore again as Laois are on the lookout for a new sponsor.

Thu, 23 Jul, 2009

Sponsor spending to reach €135m

IRISH sponsorship spend is expected to hit a record high of €135 million this year as a number of high-profile sports tie-in opportunities and venue naming contracts come up for consideration.

Tue, 29 Jan, 2008

€60m to be spent on sports sponsorship this year

OVER €60m will be spent on sports sponsorship in Ireland this year according to new research.

Fri, 26 Jan, 2007

Sponsorship group gets Irish director

THE first Irish director has been appointed to the European Sponsorship Association.

Fri, 08 Sep, 2006

Sports sponsorship set to hit €90m

OVERALL spending by Irish companies on sports sponsorship is to grow by over 15% to almost €90m this year, according to forecasts Dublin consultancy Onside Sponsorship.

Fri, 03 Feb, 2006