Boon for flyers as airlines step up US routes with flights to US from €65

Increasing competition for the long-haul, low-cost transatlantic market will be a boon for passengers as airlines tussle for a share of the market, a leading aviation analyst has said, writes Padraig Hoare.

Aer Lingus owner International Airlines Group’s (IAG) new low-cost transatlantic service, called Level, had its maiden voyage, flying from Barcelona to Los Angeles, while Icelandic carrier Wow Air has launched a €65 seat sale from Cork and Dublin to seven North American cities to combat Norwegian Air’s entry into the market.