European Commission backs 3-year cheese initiative

The European Commission is to support a three year co-funded information and promotion campaign for cheese and cheese culture.

Zoë Kavanagh, CEO of the, National Dairy Council, said it is an opportunity to showcase how versatile cheese can be, as well as the nutritional role it can play as part of a balanced diet.

She said: “Cheese can be appropriate for almost any consumption occasion as it can be made available in a variety of forms. Yet, Irish consumers typically use cheese in a narrow range of occasions.”