Instagram’s TikTok rival Reels arrives in Ireland

Instagram’s TikTok rival Reels arrives in Ireland

From today, users will find a new Reels section inside the Instagram app where users can create 15-second videos.

Instagram has launched its new short-form video creator tool Reels in Ireland, designed to be a direct rival to TikTok.

From today, users will find a new Reels section inside the Instagram app where users can create 15-second videos using filters, music and other tools – similar to TikTok.

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