Apple’s new foldable iPhone will cost almost €2,400: So who is it for?

The new iPhone Duo is Apple’s exciting introduction to the foldable phone market 
The iPhone Duo is displayed on Wednesday on the Apple campus in Cupertino. (AP Photo/Jeff Chiu)

The iPhone Duo is displayed on Wednesday on the Apple campus in Cupertino. (AP Photo/Jeff Chiu)

Apple’s new foldable iPhone launched this week with impressive features and a premium price tag, starting at €2,369 in the Irish market. But some observers in the packed room at the launch event in Cupertino, California, were left questioning its appeal beyond wealthy tech enthusiasts.

Apple executives demonstrated the iPhone Duo running a variety of apps including Zoom, Slack, and Netflix on an expanded display, as they showcased its ability to be used for work, content creation and entertainment.

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