Brian Cody sets winning standards at Pendulum Summit

The most decorated manager in the history of hurling, Brian Cody, said standing still after wins and not looking to improve will be the death-knell of any success, whether in sport or business.

Speaking at the second day of the Pendulum Summit at the Convention Centre in Dublin, the 11-time All-Ireland winning manager with Kilkenny said lessons in sport -- such as setting high standards and never putting limits on yourself -- could be applied to both worlds.