Champion Sports link up with Leinster Rugby

Champion Sports and Leinster Rugby today announced a deal that sees the sportswear retailer designated "Official Retail Partner to Leinster Rugby" and become official ticketing agents for all Leinster Rugby games.

The new partnership kicks off with a special Leinster “Shop in Shop” at Champion’s Grafton Street store, which was officially unveiled today by Leinster Rugby players Eoin Reddan, Devin Toner and Eoin O’Malley.

The new outlet will stock an extensive range of Leinster apparel and merchandise, and match tickets will be available from the Champion ticketing desk instore. Champion plan to expand the Leinster franchise to include their other stores across Leinster in the near future.

Champion Sports will also make a donation to Temple Street Children's University Hospital for every purchase of any Leinster product or tickets made in store, the company said.

“We are delighted that Leinster Rugby have partnered with us as official retailers, and we look forward to growing our relationship with them over the coming rugby season and beyond," said Champion Sports spokesperson Emily Barry.