Irish beef on the menu at ‘Olympics of the Culinary World’ in France
Widely regarded as the ‘Olympics of the Culinary World’, the competition is a centrepiece of the SIRHA foodservice trade show, which attracts over 170,000 food buyers and almost 5,000 international chefs. Irish beef exports are valued at €1.9bn annually and are set to grow by 10% this year.
Agriculture Minister Simon Coveney said: “Bocuse d’Or offers a timely opportunity to showcase and affirm the reputation of Irish beef.