How to get a movement mainstream attention

Donald Trump, and even Bernie Sanders, rapidly became mainstream in 2016. It used to take years, even decades, for an outsider to become an insider, writes Alissa Quart.

What does Donald Trump have in common with animal rights activists? Both have ‘mainstreamed’ positions that were until recently marginal.

Trump ran as the ultimate outlier politician; now, he and his ‘alt-right’ allies are normalising beliefs that were beyond the pale. And they are doing so quickly.