Serial returners beware: Retailers attempt to tackle the problem of 'wardrobing'
It’s called ‘wardrobing’. You buy an item of clothing from your favourite online retailer, wear it once, then send it back. A recent survey from retail technology company Checkpoint Systems in the UK found that one fifth of shoppers bought things with the intention of returning them after a single use.
This proportion rises to 43% of 16-to-24-year-olds and 39% of 25-to-34-year-olds. The survey estimated that dishonest returns are costing UK retailers upwards of £1.5bn (€1.73bn) every year.
