Exports alone will not save our bacon

WHILE export growth will undoubtedly improve our balance of payments, it cannot succeed in raising us out of the mire without significant growth in domestic demand.

An increase in exports will result in increased profits and subsequently in some jobs for export businesses and their suppliers, foreign and domestic.

To get a slice of that business, domestic suppliers must offer something unique, or at least better, or the same products at lower prices than their foreign competitors.