ESB to issue gift cards to the public as incentive to 'beat the peak' 

Last February, ESB Networks said it had enrolled 10,000 households in the Beat the Peak Domestic scheme, adding that it would be working with influencers and carrying out extensive advertising to attract even more households to the initiative. Picture: Larry Cummins

The ESB is to issue more than 400,000 digital gift cards to incentivise people to use electricity outside peak times. 

The State body has gone to tender for 400,000 digital gift vouchers, valid for at least 12 months.