Ryanair brands watchdog ‘dimwits’ in ad row

THE British Advertising Standards Authority (ASA) has been branded a “bunch of self-appointed dimwits” for banning a Ryanair promotion.

Ryanair brands watchdog ‘dimwits’ in ad row

The ASA ruled that a newspaper ad, showing a model made to look like a Britney Spears clone, “appeared to link teenage girls with sexually provocative behaviour and was irresponsible and likely to cause serious or widespread offence”.

A Ryanair spokesman said his company was bewildered by the authority’s ruling and would not withdraw the ad.

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