The international stars of digital media marketing will gather in Dublin to share their thoughts, techniques (and a few secrets) on data analytics as part of the third annual measurement.ie conference.

A very clever PR #win for British Airways with these innovative digital billboards that tell viewers what planes are passing overhead.

Global stock markets powered ahead today on renewed hopes America's money-printing presses will continue to roll.

JANE Maas, one of the female pioneers of the advertising industry on New York’s Madison Avenue, is happy to be compared to Peggy Olson, the character from Mad Men, the 1960s-based American TV series about advertising, sex, booze and chain-smoking.

The biggest advertising agency in the world is to shift its global headquarters from Dublin to Britain.

TECHNOLOGY is allowing clubbers to interact with their friends on a night out — even if they’re not in the room.

THE C&AG report shows that while money within the HSE has never been tighter, millions have still been spent on outside consultants ranging from media to data analysis.

A PROVOCATIVE series of Irish Examiner advertising campaigns has been honoured in a prestigious global competition.

THE Irish newspaper industry is in “a good place” and not in danger of being consumed by digital media, according to the sector’s representative body.

Advertising and marketing giant WPP posted a 7% rise in half-year profits today after overcoming a “relatively weak” performance in the UK.

Goosen v Ferrie: Goosen won 8&7

Goosen v Ferrie: Goosen 7 up after 26 holes.

Goosen v Ferrie: Goosen 5 up after 20 holes.

Goosen v Ferrie: Goosen 4 up after 18 holes.

Advertising giant WPP today reported a 16% hike in profits but said worries over the US economy were clouding its outlook.

Advertising giant WPP has said first-quarter revenues grew 12% as companies returned to the acquisition trail following the economic slowdown.

WPP Group, the world’s biggest advertising group, warned of further advertising gloom yesterday, predicting no recovery until next year at the earliest as it posted an 8% slide in underlying revenues.

APN News & Media, the Australasian print and media group 45% owned by Independent News & Media, may target India in its next major expansion.