Joe Wicks: Fitness should be accessible and doesn’t need to be intense or feel like a punishment

Doing exercise for 10 minutes a day can be fun, The Body Coach says

Joe Wicks is a fan of short bursts of activity because, as a parent, he says he doesn’t really want to be training for hours anymore. Picture: Aviva Health UK/PA

Joe Wicks is obviously a big fan of exercise. But if he doesn’t get it done first thing in the morning, even he’ll start making up excuses.

“What I found about myself is that if I don’t do it straight away when I wake up, excuses come in. I’ll have dinner or a bit of chocolate, and I can’t be bothered,” says Wicks, aka ‘The Body Coach’ — who gained a whole new audience when he started streaming free ‘PE with Joe’ workouts for kids and families during lockdown.