Books are my business: Bookstation's head of marketing Alan Johnston

There’s a huge amount of forecasting involved in my job, what we’re going to sell, how many books we’re going to need

Alan Johnston: 'I moved to Bookstation in 2021 after surviving a year of covid and working out how to sell books solely online.'

Alan Johnston is head of marketing at Bookstation, the Irish-owned books and stationery chain established in 1990. He lives in Hillsborough, Co Down.

How did you get into bookselling?