Heineken launches new flavoured zero beers in Ireland

Heineken employs 340 people at its brewery in Cork

Heineken Ireland marketing director Fiona Curtin and off trade director Brian Malone with the new flavoured beers. Picture: Shane O'Neill, Coalesce.

Heineken has made its latest sortie into the growing zero beer market with the launch of two flavoured zero beers in Ireland.

The brewing giant has added a lemon elderflower and a nectarine juniper flavour zero beer to its existing seller Heineken 0.0, which launched in 2018. Heineken 0.0 is currently available in draught at more than 3,000 hospitality outlets.