US media giant Comcast mounts $30bn takeover swoop for Sky

NBC and Universal Pictures owner Comcast has made a $30.9bn takeover approach for Sky in an attempt to trump 21st Century Fox's efforts to seize full control of the UK broadcaster.

The US media giant behind cable channels MSNBC and CNBC is eyeing a possible cash offer of £12.50 ($17.40) per share, a 16% hike on Fox's bid of £10.75 ($15) a share.