Manufacturing companies ‘need to lead in innovation, marketing’

Tony Boyle, Chief Executive of the Sigma Wireless Group, has said that Irish manufacturing companies will not be able to compete on a global basis, unless they become more involved in designing new products and services for world markets.

"The challenge was not just to get involved in R&D, but in a much more marketing-orientated type of product research and development, clearly focused on what people want to buy in the international market place," he said.