Russian athletics doping scandal set to scare sponsors and turn off fans

The scandal over Russian doping in athletics could send sponsors running for cover and turn off fans worried their track and field heroes may be cheats.

Several major brands are already dealing with the fall-out from the corruption scandal engulfing world football’s governing body Fifa.

Now the World Anti-Doping Agency’s recommendation, on Monday, that Russia be banned from athletics competitions for doping adds to their concern.