SuperValu retain Quinn sausage as Dublin stake grows

From today onwards, the only remaining trace of the brand founded by Senator Fergal Quinn will be the Superquinn sausage.

SuperValu managing director Martin Kelleher said this is part of the policy of saving the best parts of Superquinn and helping to grow SuperValu.

For the first time in SuperValu’s history, it will be able to compete right across the country, as it finally has a stake in the Dublin market.