Calls for consumers to support strawberries grown closer to home

IFA soft fruit committee chairman Jimmy Kearns has called on consumers to support strawberries produced on Irish farms, which are now in full supply.

Mr Kearns said that at certain times of the year cheap imports threaten the survival of strawberry growers in Ireland by deflating the price and decreasing volume sales.

“Irish fruit is a far superior product as it is grown to the highest quality standard, locally produced, and fresher than the imports,” he said. “Irish growers have made major investment in their production systems forward-plan for at least one year ahead, and deserve fair treatment when their fruit is ready to be sold.”