Family friendly Munster alter ticketing strategy to pull in fans

MUNSTER Rugby, one of the country’s blue chip sporting brands, is the latest organisation to incentivise ticket pricing in a bid to shore up paying supporters.

The province have reduced the most popular Magners League tickets by over 14% for next season and introduced three family ticket packages.

The two largest categories of Magners League tickets, Terrace and Category B seated, have been reduced in Musgrave Park and Thomond Park by 14.3% and 9.1% respectively, with Category B now priced at €30 and terrace tickets reduced to €20. These two ticket categories accounting for over 70% of available Magners League tickets.