Publicists urge Taylor to quickly cash in on win

According to CEO of M&C, Saatchi Steve Martin, Ireland’s latest gold medal winner needs to act fast before the world’s media and companies move on to the next sport and next star.
“There are commercial opportunities out there for her to take benefit of and what she needs to do, I would suggest, is make sure she has a very good agent on side, and probably a good PR person sitting alongside her.