Ian Mallon: Irish expected to spend £100m at Cheltenham
NEARLY TIME: Runners and riders past the grandstand. Pic: David Davies/PA Wire for the Jockey Club.
IN JUST seven years, the financial impact value of the Cheltenham Festival has grown from £100m to almost £300m, newly released figures have revealed.
In its first economic impact analysis (EIA) since 2016 – Cheltenham Racecourse declared that the festival is now worth £274m to the local economy, with a third of that revenue likely to come from Ireland.
