Is the GAA in competition with rugby or not?

Razzamatazz came home this week when the IRFU launched its bid to host the 2023 World Cup.

There landed a snazzy brochure, a video centred on Liam Neeson’s endorsement of this rugby initiative. The symbolism of an all Ireland approach was not scanted. Minister Frances Fitzgerald remarked: “Rugby is an unique unifier.”

Boons were of arresting kind. Success would deliver nearly half a million visitors to Ireland, with €800m in economic benefit. Longer term boost for tourism speaks for itself.