Look beyond the spin when buying hi-tech appliances

CONFRONTED with appliance improvements, my question is — what can you do for me? The advertising is just perplexing imagery — zombie housemaids, half undressed, crawling the Carrara marble to a machine caught in a shaft of daylight.
Is she spin drying her undies at the Louvre? I’m a harried, middle aged worker/mother with 20 minutes to shore up the domestic chaos on a Tuesday evening. To earn its ticket price and place, the technology must lighten the load, trim the bills, and give some blasted enjoyment out of the chores. And yes, add a pleasing visual presence to the labour. I like sapphire blue port-holes and chrome trim as much as the next girl.