Damien Tiernan: Ryan Tubridy's latest venture is not music to the ears of local radio

Ryan Tubridy's Virgin radio show airing on local radio in Ireland may be good for a short-term boost in ratings, but it will accelerate the trend which we have seen in Britain, which has seen local radio decimated

Ryan Tubridy with broadcaster Chris Evans at the announcement of his new mid-moring show on Virgin Radio. Picture: Virgin Radio

Ryan Tubridy Inc. is now officially a business. The ‘takeover’ by the existential him of some shows in Dublin and around the country is going to open up a can-of-worms which could change forever the media landscape in this country.

Nothing against Ryan, I like him, he’s a nice chap and his move to Virgin in Britain is good for him. He is probably getting lots of luvleee lolly for it too, so good luck to him.