Alcohol industry in new campaign to promote safe drinking

The drinks industry is launching a €1.75m campaign today to promote a more responsible approach to alcohol consumption.

Alcohol industry in new campaign to promote safe drinking
Mon, 06 Nov, 2006 - 07:43

The drinks industry is launching a €1.75m campaign today to promote a more responsible approach to alcohol consumption.

The initiative involves new advertisements promoting responsible drinking and a website that contains advice on safe levels of drinking.

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