Tourism Ireland ‘bypassing’ West Cork

Tourism Ireland is to be asked to explain why a paid half-page advertorial on the Wild Atlantic Way in a British newspapers made no mention of West Cork.

The advertorial in the Daily Telegraph focused primarily on attracting visitors to Northern Ireland’s Causeway Coastal Route and the Wild Atlantic Way in the south.

The article, which accompanied a map, featured almost double the amount of information on the Causeway Coastal Route than on the Wild Atlantic Way.