Festivities to generate €60m for Irish traders

THIS weekend’s St Patrick’s Day celebrations are set to give a €60 million shot-in-the arm for traders throughout the country.

Festivities are to be broadcast to at least 12 countries around the globe as scores of journalists fly in at the invitation of Fáilte Ireland.

German television channel ZDF, Getaway TV from Australia, AM TV show from Canada and WABC TV from the United States are among those covering the events.