Azzuri win costly for tile shop

THEY sell their tiles, they even rooted for them in the World Cup, but Italy’s victory in Sunday’s World Cup final has cost one Dublin tile shop more than a grout or two.

Azzuri win costly for tile shop

Italian Tile and Stone Studio in Terenure ran a promotion whereby if anyone bought one of its products, the customer had the option of taking a discount on their purchase or gambling on paying the full price and securing a complete refund if the Azzurri won the title.

The promotion ran from the end of May to June 22 and with Sunday’s result, the shop now owes more than 100 customers a “five-figure” total for their confidence in the Italians.

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