Size triple zero the new double zero

The latest fashionable size for a woman, the equivalent of the waistband on a six-year-old girl’s skirt, perpetuates the irresponsible and unhealthy message put out by the industry, for commercial gain.

IN A recent article for the Telegraph, Hannah Betts’ recalled the summer of 2006 when a worrying new trend started to emerge amongst celebrities and socialites — that of the size double zero.

Photo after photo of increasingly emaciated women appeared on the pages of gossip magazines, the opinion editorials in the broadsheet newspapers became more and more incensed and a young vulnerable model got caught in the crossfire and died of malnutrition. She was still getting booked for jobs mere days before her death, despite her skeletal body.