Towel-clad Benedict Cumberbatch as an executive watching forests burn

"The business of deforestation is on fire and it's all thanks to you," his character says

Benedict Cumberbatch playing a CEO called Benedict Lumberjack for an advert highlighting the role of pension funds in fossil fuel projects. Picture: Make My Money Matter/PA Wire

Benedict Cumberbatch has stripped down to a towel to play a chief executive named Benedict Lumberjack for an advert highlighting the role of pension funds in fossil fuel projects.

The Sherlock actor, 48, can be heard saying "I'm so hot right now" while he sits in a sauna and watches the world's forests burn in a campaign video created on behalf of the group Make My Money Matter.