Maggard played Ronald between 1995 and 2007, before being replaced by the current actor. The Guardian produced this six-minute web documentary on Maggard's life after the make-up, and it's fascinating.
"The clown's ready to go," Maggard starts off with. "Like any superhero, he's ready at a moment's notice - Ronald can appear."
"Joe's present ... but I'm Ronald," he tells the film crew after he changes. "It's better as a performer when you can distinguish your character from yourself ... it's called method."
It's been eight years since Maggard was the official Ronald, but he insists he's "still serving" as an embodiment of the brand.
But he's not beyond a bit of grumbling - particularly about kids' habit to stamp on his feet. "I'd give the little bastards a rap on the cheek," he recalls.
Facinating stuff - and well worth a few minutes of your day.