Bord Bia hoping to make spuds more a-peel-ing to millennials by making them 'Insta-friendly'

Potatoes are not considered "exciting" to post on Instagram in comparison to other dishes.

Bord Bia hoping to make spuds more a-peel-ing to millennials by making them 'Insta-friendly'

It's that very special time of year that certain potato-loving people have been waiting for.

Yes, 'new potatoes' are here. Spud lovers, rejoice!

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