Women prefer no nonsense approach to ads

Women would prefer to watch comedian Peter Kay to football superstar David Beckham in TV adverts, according to a survey.

Women prefer no nonsense approach to ads

Women would prefer to watch comedian Peter Kay to football superstar David Beckham in TV adverts, according to a survey.

The comic, who stars in commercials for “no nonsense” John Smiths bitter, also came above classic hunks such as the Milk Tray man.

Already a subscriber? Sign in

You have reached your article limit.

Unlimited access. Half the price.

Annual €120 €60

Best value

Monthly €10€5 / month

More in this section

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited