The company is planning to launch a new video site in the near future which will feature exclusive content curated from YouTube’s vast collection.
YouTube’s new programming has not yet been created but it is likely to be available some time in 2016.
YouTube will charge users to watch most of its freshly uploaded content, under paid subscriptions.
Pay-to-view videos will soon turn up on YouTube, where the user will pay to watch videos under a subscription service. The video streaming site will start to offer $10 monthly subscriptions.
There’s no need to worry about being compelled to subscribe, however, as YouTube will continue on with its free website.
This change of pace was brought on because of YouTube’s failed attempts to get celebrities such as Jay-Z and Ashton Kutcher to produce content for its site in 2011, spending over $100 million dollars in the process.
The company is now focusing on funding those new, or lesser-known video makers who can reach YouTube’s young audience.