Data collection key to dairy profits

The Mohers and Dairygold are inviting local farmers to come and view what the Milk Quality Award Judges described as an excellent example of what good management and high standards of production can achieve.
The Milk Quality Award judges concluded that “Sean has a very impressive dairying operation where regular measurement plays a vital role in the success of his enterprise.
"Sean regularly measures a variety of activities including milk recording, grass growth and soil fertility. The commitment to measurement is helping Sean to maintain an extremely efficient cost of production, the lowest of all finalists.”
Sean farms on the Cork/Tipperary border near Ballyporeen, ably assisted by his parents Jim and Peggy. He is married to teacher Treasa and they have two small children.
The Moher farm records an impressive EBI of over €161 and a cost of production of below 15cpl. Measurement is critical to the farm business including milk recording, grass measuring, Profit Monitor and soil fertility.
Sean is very grass focussed and measures growth weekly.