The Nokia 3210 returns: Dumb is the new smart
Nokia 3210 is back for its 25th anniversary. Pictures: HMD.
There’s a growing trend of people ditching their smartphones for a simpler, less connected life. Enter the Nokia 3210, a device that defined an era and left an indelible mark on the mobile phone industry. Now, 25 years after its original release, the Nokia 3210 makes a return, available in Scuba Blue, Grunge Black, and Y2K Gold, courtesy of European mobile company Human Mobile Devices (HMD), the makers of Nokia phones.
As smartphones become increasingly ubiquitous, there's a noticeable trend towards embracing simplicity. In 2023, the sales of the iconic Nokia 2660 Flip phone doubled, signalling a resurgence in the popularity of feature phones. With nearly four in ten young adults expressing concerns about excessive screen time, the Nokia 3210 is a remedy for digital detoxification.
Lars Silberbauer, CMO of Human Mobile Devices (HMD), remarks on the Nokia 3210's resurgence amidst the global 'dumbphone' boom. With its core emphasis on simplicity, the Nokia 3210 offers users a chance to disconnect from the digital world and be fully present in the moment. Far from being just another 'dumbphone,' the Nokia 3210 embodies the spirit of fun and nostalgia in 2024.
A quarter of a century ago, the Nokia 3210 captivated millions with its iconic design and functionality. Now, in its silver jubilee year, the Nokia 3210 returns with a renewed focus on disconnecting users from their screens. Ben Wood, Founder of the Mobile Phone Museum, praises the decision to re-imagine this design classic for the modern era, citing its enduring appeal and cultural significance.
With the relaunch of the Nokia 3210, HMD taps into the growing popularity of feature phones and the digital detox movement. The device offers a stylish yet functional alternative to social media distractions and endless apps, allowing users to embrace simplicity in the late nineties/early noughties style.
Updated for a new generation, the reimagined Nokia 3210 boasts a sleek retro design and essential features. Equipped with a 2MP camera with flash and torch and a long-lasting 1450mAh battery. With the addition of 4G connectivity, crystal-clear calls are now possible, making the Nokia 3210 a practical choice for modern lifestyles.
The Nokia 3210 comes preloaded with the iconic game Snake. This beloved retro game is making a comeback, so users can relive the nostalgia and challenge their friends to beat their high scores.
The Nokia 3210 offers a nostalgic trip back to 1999 with its retro design and classic features. The Nokia 3210 is available now for €79 RRP at Nokia 3210
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