BT Ireland cuts broadband rate to €15 a month
The company, which recently changed its name from Esat BT, took the fight to Eircom by undercutting the former monopoly’s standard monthly broadband price by €25. Eircom launched a special offer for new customers last week that dropped the monthly charge from €40 to €30, but said existing customers must continue to pay the higher charge. It also introduced a new package for light users that will offer web access for 20 hours each month for a flat fee of €20.
BT said its price cuts were an attempt to “re-energise” the broadband market.