BT Ireland cuts broadband rate to €15 a month

THE long-awaited broadband price war kicked off yesterday as BT Ireland dramatically slashed rates for high-speed internet access to just €15 per month.

BT Ireland cuts broadband rate to €15 a month

The company, which recently changed its name from Esat BT, took the fight to Eircom by undercutting the former monopoly’s standard monthly broadband price by €25. Eircom launched a special offer for new customers last week that dropped the monthly charge from €40 to €30, but said existing customers must continue to pay the higher charge. It also introduced a new package for light users that will offer web access for 20 hours each month for a flat fee of €20.

BT said its price cuts were an attempt to “re-energise” the broadband market.

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