Digital ads help drive up revenue of Google-owner Alphabet
Advertising sales, Alphabet's chief revenue source, rose 11% to $64.6bn. The company sells ads in its search product using customer data to better target them.
Google owner Alphabet beat second-quarter revenue estimates on Tuesday, driven by a rise in digital advertising sales and healthy demand for its cloud computing services. Its shares were barely changed in after-market trading, after rising over 30% this year.
Advertising sales, Alphabet’s chief revenue source, rose 11% to $64.6bn (€59.5bn). The company sells ads in its search product using customer data to better target them.Â
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