Centra eyes market share increase with €35m store plan

Convenience retail outlet Centra said it plans to open 25 new stores this year as part of a €35m investment, as it attempts to increase its share in a market dominated by bigger rivals.

According to figures from shopping statistics agency Kantar Worldpanel, the Irish grocery market is dominated by Dunnes Stores, Tesco and SuperValu with a combined market share of around 68%, while German discounters Aldi and Lidl have 10% each.