Facebook planning measures to bypass ad-blocking software

Facebook is changing the design of adverts on the social network so they can bypass ad-blocking software aimed at reducing the number of adverts seen online.
However, the social media giant will give Facebook account holders the opportunity to control the type of adverts they see on the site by selecting and de-selecting suitable subjects. Users of the desktop version of the service will be able to edit their advert preferences to block adverts from some businesses.