Movie credited with increase in Lego sales and profits

Lego has continued to capture the imagination of children worldwide after figures today showed the world’s best-selling toy firm boosted sales and profits.

Aided by interest linked to the Warner Brothers film The Lego Movie, the Danish toymaker saw profits lift 15% to 7 billion Danish krone (€938.5m) last year. Sales rose by 13% to 28.6 billion Danish krone (€3.8bn).