Aviva among seven insurance firms facing 'pricing' probe in the UK

Seven insurance companies – including UK giants Aviva and Royal Sun Alliance - are under investigation after the UK's consumer watchdog raised concerns over the use of industry software which could lead to illegal price co-ordination.

The firms, plus two IT software providers, are being investigated by the Office of Fair Trading (OFT) over the use of Whatif? Private Motor, which allows insurers to access competing companies’ pricing information.