Snow cost £22m in sales: Next

Fashion chain Next today said the snow cost it £22m (€26m) in lost sales as customers stayed at home during the key Christmas trading period.

Snow cost £22m in sales: Next

Fashion chain Next today said the snow cost it £22m (€26m) in lost sales as customers stayed at home during the key Christmas trading period.

The retailer estimated that 2.2% of the season’s total sales were lost as a result of the snow, meaning like-for-like sales in its retail estate were down by 6.1% in the period between August and Christmas Eve.

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