Burger King to unveil new look

Burger King Corp plans to swap its generic fast-food feel and bland tiles and tabletops for an ambiance that’s more sit-down than drive-through.

As part of a plan to be revealed today in Amsterdam, the company will announce a massive effort to overhaul its 12,000 locations worldwide.

The sleek interior will include rotating red flame chandeliers, brilliant TV-screen menus and industrial-inspired corrugated metal and brick walls.

The new look is expected to cost franchisees, who operate 90% of Burger King’s locations, between $300,000 and $600,000 (€200,000 and €400,000) per restaurant.

The company said the new design, called 20/20 at the Miami-based chain, is already in place at about 60 locations around the world.

Burger King expects about 75 more redesigned restaurants to be open by the end of next year. But it will take years before all its locations are transformed.